The Brand
About Roti
Hi, I'm Roti, a creative strategist and content creator with a deep love for food, design, and the art of bringing people together. Inspired by my mom and grandma, who taught me not only how to cook but also how to be a host people never want to leave, l've built my platform around crafting moments that feel warm, intentional, and inviting.
What started in the kitchen has evolved into a broader creative journey-from sharing recipes to curating content and leading creative direction. In my time as Creative Director at Being Frenshe, I oversaw all things creative-from mood board conceptualization to directing photoshoots and planning immersive brand events. Every visual, activation, and story was designed to resonate with the Being Frenshe community-creating a world where self-care felt attainable, elevated, and deeply personal.
Now, I pour that same eye for detail and storytelling into Flavor Garden-a community and Substack where I share my go-to recipes, hosting tips, and all the little details that make a meal feel like a moment. I also collaborate with brands to produce visually compelling, thoughtfully designed content that blends clean aesthetics with authenticity. Light-filled, fresh, and always inviting-that's my approach, whether it's a beautifully styled table or a piece of content that just feels right.
Content Creation Clients Include:
A.L.C., Avaline, Banana Republic, Nécessaire, Gap, Mejuri, Our Place, Tequila Herradura, Ilia, Rhode, Summer Fridays, Pandora, Weight Watchers, Violet Grey, Vince, Tatcha, European Wax Center, Armani Beauty, Hourglass Cosmetics, Hellmann's, Heinz, Pepperidge Farm, and more.